Ilker E. Ataman
"first they laugh, then they copy"
The beginningfirst ideaWe, the both founders of Fresh Smoke, was in the same school during our apprenticeship as Design Engineer. InDuring a school lesson, we had the greate idea of a Shisha with a completely new cooling system. There was no similar products on the market, which had a system like that. For us it was clear: We need to test this system!had to make a prototype!Ffirst prototypeThe first prototype of this innovation was not as expected a failure. There was alot of All the unthight connections, but this wasn’t the mainbig problem. The biggeerst problem was an extremely hard draw, because of the 3 cooling steps. But we knew: We need towill get it!Developing of thean innovationAfter this failure we knew that this will be not an easy way.it will be harder than we thought. We made a completely redevelopment and produced over 30 prototypes to get the best smoking feeling wich up to the physical border.Best design for an innovationA shisha with a completely new long term cooling systemeffect, need to have a special design.which design it should have?There should beIt needs a design, you never sa wand you can’t compare with any other Shishas in the market. SAnd so we decided for a simple and modern design with a touch of playful future effect.l - The cybe onejust an amazing one.Further stepsDuring the development of the cybe one,this innovation we also had a lot of completely new ideasinnovations. For some of them, there are already prototype existing. We work hard to bring them soon on the market.We already made a lot of prototypes for new products which are in development. Stay tuned and feel the change.